Alt text: Reproofing Wax, 200ml — view 1
All 2 images have alt text.
Reproofing Wax, 200ml
$16active1 variant2 images
On a connected store this is a link to the live product page on your storefront.
Conversion
66
Search visibility
60
AI shopping
100
Start here — and why
74 on the checks, shown as 69
This product passes enough checks to score 74. We hold it at 69 because one of the things it fails is bad enough on its own that an average would bury it. A high finding keeps a product under 70 however tidy the rest of it is.
Description too thin to sell with
Cover what it is, who it's for, what it's made of and what happens if it's wrong.
Do this one and the cap lifts: with nothing else on the product changed the score would be 74. It is the first of 3 findings below — they are in the order we would do them, closest to a purchase first.
Your photographs
These photos are big enough to zoom into
We measured all 2 of them. This is about size only — we haven't looked at the lighting or the styling and won't pretend to. The smallest one here is 2048px on its longest side; Shopify needs about 1600px before a shopper can zoom in.
- Good size
2048×2048
- Good size
2048×2048
What a good product photo does
Diagrams, not your photographs — we haven't edited anything of yours.
Fills the frame
The product, not the room it was shot in.
Plain background
One flat wall, sheet or table. No clutter.
Same shape each time
Square is the safest. Never mix.
The one thing to do
- 1
Add photos until there are at least three: the whole thing, a close-up of the material or finish, and one that shows the scale.
On a connected store this is a button straight into that product's media in your Shopify admin. Upload replacements there and StoreFix picks up the new sizes the next time you refresh the page.
No photographs to work from? Shopify runs a free stock library called Burst, and its built-in media editor can cut a busy background out of a photo you already have. Search either by name from your admin — we don't link out to tools we can't promise are still there.
StoreFix found 3 things
In the order we'd do them — closest to a purchase first, not worst score first.
1Description too thin to sell with
HighProduct content- Evidence
- 66 characters of description
- Why it matters
- A short description doesn't answer the questions that stop a purchase — sizing, materials, what's included, what happens if it's wrong. Every question left open is either a support email or an abandoned cart, and it's usually the second one.
- Recommended fix
- Cover what it is, who it's for, what it's made of and what happens if it's wrong.
On a connected store this is a Draft a fix button. It writes a replacement, shows it beside what is there now, and nothing changes until you press apply.
2Fewer than 3 product photos
MediumConversion- Evidence
- 2 images attached
- Why it matters
- Two photos usually means a front and a back, which answers what it looks like but not how big it is, what it's made of, or what it looks like in use. Those three questions are the ones that get asked right before somebody either buys or closes the tab.
- Recommended fix
- Add a third photo showing scale or the product in use — the shot that answers “how big is it actually”.
There's no generator for this one. It needs a decision only you can make — a photograph, a restock, or a category — so we'd be inventing it.
3No meta description
MediumSearch visibility- Evidence
- seo.description is empty
- Why it matters
- This is the sentence under your link in Google, and it's the whole pitch someone reads before deciding whether to click you or the competitor below you. Left empty, Google grabs whatever text it finds first — often a shipping notice or a cookie banner.
- Recommended fix
- Write the sentence you want under your link in Google. Left empty, Google picks its own.
On a connected store this is a Draft a fix button. It writes a replacement, shows it beside what is there now, and nothing changes until you press apply.
Why an AI shopper may struggle to recommend this product
100AI shopping
These are questions a shopping assistant has to answer out of a store's product data before it can put Reproofing Wax, 200ml in front of anyone. We have not asked any assistant about this catalogue — this is only what these fields can and cannot support.
2 it cannot answer
Tell me about it.
An answer is written out of the description. Under 300 characters there isn't enough to write one from — this product has 66.
Give me the short version.
The meta description is the summary that travels — it is what gets shown in a list of options rather than a full page.
7 it can
- Who makes it?
- Northbound Supply Co.
- What kind of thing is it?
- Care & Repair
- What does it cost?
- 16 USD
- Can I buy one right now?
- 1 of 1 variants in stock
- Is this the same one I saw on another site?
- 1 of 1 variants have a barcode
- Which exact item is this?
- 1 of 1 variants have a SKU
- What does it look like?
- 2 of 2 images described in text
What we read from the example
These are the fields we wrote for northbound-supply.example, a store that does not exist. Every finding above comes from one of these values, so any of them can be checked against the list.
- Vendor
- Northbound Supply Co.
- Product type
- Care & Repair
- Search title
- falls back to the product title
- Meta description
- empty
- Description length
- 66 characters
- Images without alt text
- 0 of 2
- Variants with a SKU
- 1 of 1
- Variants with a barcode
- 1 of 1
- Variants in stock
- 1 of 1
- Tags
- care