Live demo
The dashboard, before you buy
Northbound Supply Co. is not a real store. We made it up.
Its 14 products were written by hand for this page — you will not find them for sale anywhere. Everything else here is real: each product was put through the same 13 checks, with the same weights, that run against a connected store's Shopify data. The score, the charts, the job list and the minutes are all computed from those products by the code that ships. Nothing on this page is a screenshot or a mockup.
Northbound Supply Co.
northbound-supply.example · USD · example catalogue, not connected to Shopify
11 of 14 products have something to fix
This is the average of every product's own growth score, and each of those is 13 checks run against the product fields a connected store exposes. No model decides any number on this page.
We can draft a fix for 15 of them for you to approve.
Scored just now, from the example products — not read from a Shopify admin. The +11 over 14 days is part of the example too. On a connected store the line starts the day you connect it, at one reading a day. How we store this.
The shape of your catalogue
14 products, counted — not sampled
How your products are spread
A few disasters, or everything a bit weak?
Product scores by band: 1 between 20 and 29, 1 between 30 and 39, 1 between 40 and 49, 1 between 60 and 69, 3 between 70 and 79, 3 between 80 and 89, 4 between 90 and 100.
Your worst product scores 23 and your best scores 100. 3 products have nothing to fix at all.
Where the catalogue is strong
Bad at selling, bad at being found, or both?
- 80
- Conversion
- 61
- Search
- 78
- AI shopping
Search is the weakest side by 19 points. Each axis is the average of that score across every product read.
How urgent the work is
Is any of this on fire?
- Critical
- 2
- High
- 8
- Medium
- 10
- Low
- 18
And where
- Search visibility
- 15
- AI shopping
- 13
- Product content
- 6
- Conversion
- 4
10 of 38 findings sit at critical or high. Priority is weight × how close the check sits to a purchase — never a model's opinion. Work through them.
Your biggest opportunity
High priorityDescription too thin to sell with
4 of 14 products affected · Product content
Recommended fix
Cover what it is, who it's for, what it's made of and what happens if it's wrong.
Difficulty
about 48 minutes across 4 products. We can draft each one for you to approve.
Proof
- Camp Enamel Mug, 12oz — 62 characters of description
- Surveyor Field Notebook, Pack of 3 — 178 characters of description
- Ridgeline Wool Watch Cap — 189 characters of description
- Reproofing Wax, 200ml — 66 characters of description
Every line above is a field on one of the example products, scored by the same code that reads a connected store's Shopify admin. We don't estimate what fixing it is worth in money, because your traffic, conversion rate and order value aren't in the product data and guessing them would make this number fiction.
Your plan
3.2 hr of work, all of it measured
Today
45 minAbout 45 minutes — what fits between orders.
- 145 min
Description too thin to sell with
4 products · more of this later
We can draft theseStart
This week
2.5 hrThe six days after today, at the same pace.
- 23 min
Description too thin to sell with (continued)
1 product
- 324 min
No meta description
6 products
We can draft theseStart - 430 min
No description at all
2 products
We can draft theseStart - 55 min
Nothing on this product can be bought
Restock it, add a back-in-stock signup, or redirect the page to the nearest available product. It's still taking traffic.
By handStart - 620 min
Only one product photo
2 products
By handStart - 712 min
No product photos
Add at least three photos. Nobody buys what they can't see.
By handStart - 824 min
Photos have no alt text
6 products
By handStart - 94 min
No brand declared
4 products
By handStart - 1012 min
Variants carry no barcode
6 products
By handStart - 114 min
Variants carry no SKU
2 products
By handStart - 126 min
Meta description is the wrong length
2 products
We can draft theseStart - 131 min
No product type
Set the product type. It's how a request for a category reaches this product at all.
By handStart - 143 min
Search title will be cut off
Keep the page title under 60 characters so the whole thing shows in results.
We can draft theseStart
Later
clearEverything else, in the order it matters.
Nothing waiting — this week covers everything we found.
Changes we've made to this store
3 fields writtenTarn Cotton Overshirt — Meta description updated
· written by the model
Dockside Tote, Natural — Description updated
· written by the model
Camp Enamel Mug, 12oz — Search title updated
· built from your own fields
Those entries are part of the example. We have never written a field to anybody's store from this page. On a connected store this record is stored encrypted in your own browser, next to your store connection, so it survives our deploys — but not clearing your cookies, and it does not follow you to another computer. The previous wording of each field is also sent to a log outside this server the moment we write it. Your Shopify admin keeps its own complete product history either way — that is the authoritative record, and the one to restore from.
Products needing the most attention
All 14 products- noneCritical
Billycan, 1.5L
No product photos — 0 images attached
23
HighBrass Compass
No description at all — description is empty
37
HighSurveyor Field Notebook, Pack of 3
Description too thin to sell with — 178 characters of description
47
- High
Camp Enamel Mug, 12oz
Description too thin to sell with — 62 characters of description
69
HighRidgeline Wool Watch Cap
Description too thin to sell with — 189 characters of description
74
Store health
75
out of 100
High priority
10
findings
Products
14
in the example
Want these numbers about your catalogue?
The free scan reads your storefront without anything to install, and tells you what a shopper, Google and an AI assistant can see. The dashboard above needs a connected store, because it reads the fields themselves rather than guessing them from a page.
Links inside the demo above go to the real dashboard, which will ask you to connect a store — there is no fictional product page behind them, because we would rather stop at the edge of what we actually built than mock up the rest.